The finer 

details


Entries Open

9:00AM AEST 03 October 2024

Deadline for Entries

11:59PM AEDT 14 November 2024

Shortlist Announcement

January 2025

Award Ceremony

19 February 2025

Eligibility

  • Your campaign must have run in Australia for any period of time between 1 October 2023 - 30 September 2024.
  • To be eligible for the TikTok Ad Awards 2025, the campaign must have run on TikTok for any period of time between 01 October 2023 and 30 September 2024 inclusive.
  • Yes. However, we highly recommend that you tailor your submission to the specific category you are submitting for and ensure your entry meets the category criteria. The judging panel will look for entries that specifically match the category descriptions.
  • No, the TikTok Ad Awards celebrate ad campaigns. The organic growth of a brand can tell part of the submission story, but a campaign idea has to be the hero of the entry whether it's paid or organic.
  • All businesses, media agencies, creative agencies, or freelancers that have run paid campaigns on TikTok between 01 October 2023 and 30 September 2024 can enter the TikTok Ad Awards.

Submission

  • Yes, if you save your entry as you go, then you will be able to edit it up until the official entry deadline, via your entry dashboard.
  • To edit your entries, log on to your 'Dashboard' click 'Awards' then click 'Nominations' and edit. You will be able to edit your entries up until the deadline.
  • The submissions must include at least one example of the original in-app video ad, as it would have been seen during the campaign period on TikTok.
  • Please attach videos via TikTok, Vimeo or YouTube links. If you are attaching Vimeo or YouTube links, ensure that your video is either public or unlisted.
  • Do not use download links that will expire such as WeTransfer, TikTok Ads Manager links or Google Drive links.

Categories

  • No, the TikTok Ad Awards are free to enter.
  • Campaigns and associated businesses, media agencies and creative agencies can win in more than one category.
  • Yes, we will communicate with you via email whether you were successful or unsuccessful in making it onto the shortlist.
  • All winners will be announced on 19 February 2025 at the awards ceremony and via TikTok for Business Channels (including on LinkedIn, TikTok for Business ANZ channel and https://www.tiktok.com/business/)

Confidentiality

  • No, by entering the awards, you agree (as per the terms & conditions) that your entry can be used in promotional materials by TikTok for Business.

Deadlines

  • No, we will not accept late submissions and we will not be able to extend the deadline for entries under any circumstances.
  • Entries must be submitted on or before 14th November 2024 at 23:59 AEDT.